Dental · Physio · Aesthetics — Johannesburg & Cape Town

Never miss a patient on WhatsApp again.

ReplyLane is your clinic’s after-hours WhatsApp receptionist. It answers in seconds, books into your Google Calendar, and brings quiet leads back — so Mondays aren’t a pile of “sorry, already booked elsewhere.”

Book a 15-min demo Try the Smile Studio demo

Pilots open for 3 clinics. Month 2 free if we don’t recover 10+ enquiries.

The problem

Patients message at 21:40. Your front desk is closed. By 08:00 they’ve WhatsApp’d three other clinics. You didn’t lose them on clinical quality — you lost them on reply speed.

Slow first reply overnight
Price / “do you do X?” threads with no second chase
No-shows with no polite rebook message

What ReplyLane does

Answers 24/7

On your WhatsApp Business number, from your approved FAQ.

Qualifies

New vs existing, urgency, practitioner, medical aid vs cash. Never clinical advice.

Books

Straight into Google Calendar — or holds a slot for staff to confirm.

Reminds

24h before; patients confirm or reschedule in-chat.

Chases quiet leads

One polite, timed follow-up when someone asked but didn’t book.

Reviews + weekly report

Google review asks after visits, plus a weekly wins summary.

Staff take over any chat in one click.

How it works

Connect your WhatsApp Business API number (or coexistence where Meta allows).
20-minute clinic kit — services, hours, FAQ, calendar.
Go live. Week 1 you approve the tone. Then it runs.

Built for solo and small-group clinics that already get WhatsApp enquiries. Not for hospitals or emergency triage.

Pricing ZAR, ex VAT

First 3 clinics

Pilot

R1 500/mo

R0 setup

Proof + testimonial

Starter

R2 000/mo

R0 setup

1 practitioner, light volume

Growth

R3 500/mo

R10 000 setup

Multi-practitioner, chase + reviews

Pro

R6 000–R8 000/mo

From R20 000 setup

Multi-location / custom rules

WhatsApp + AI usage billed at cost + 20%. Month-to-month after the first 30 days; 14-day notice.

The guarantee

10+ recovered or booked enquiries in your first 30 days — or month 2 is free.

You keep the chat log as proof.

FAQ

Will it sound robotic?

You approve the tone. We use your clinic’s words.

Do patients know it’s AI?

Yes — it’s disclosed as an automated assistant, and a human can take over any time.

What about clinical or urgent messages?

Instant handoff to your team for pain, swelling, trauma, children, and complaints. For emergencies patients are directed to 112 / 10177.

Can we keep WhatsApp on our phones?

Yes, with coexistence where available, or a shared inbox.

Is there a contract?

Month-to-month after the pilot, 14-day notice.

What about POPIA?

We sign a Data Processing Agreement before go-live. Your clinic owns patient data; ReplyLane processes it only on your instruction and never sells it.